Real Techniques Video Boxes
Real Techniques, a prominent beauty brand, sought an innovative method to showcase their new line of brushes and sponges. Our task was to design and produce custom branded video presentation boxes that highlighted their products’ premium quality.
These boxes featured internal dimensions of A4 with a depth of 50mm, integrated with 7″ IPS screens pre-loaded with Real Techniques’ promotional video content. The video, stored in 258MB memory, offered an immersive experience. For an elegant and tactile finish, we used PANTONE print for color accuracy and matte lamination, ensuring the branding aligned perfectly with Real Techniques’ standards.
Video Integration and Foam Fitment
The highlight of the project was the seamless integration of video content within the presentation boxes. Each box contained a high-quality promotional video, showcasing the new brushes and sponge, and demonstrating their use in various makeup applications. This visual engagement enhanced the product presentation, making it more impactful.
Additionally, we incorporated custom foam fitment inside the boxes, precisely cut to match the dimensions of the three products. This foam fitment not only protected the items during transit but also added a luxurious touch to the unboxing experience, ensuring the products were displayed elegantly.
Results & Feedback
The custom branded video presentation boxes were a resounding success. Real Techniques received overwhelmingly positive feedback from customers and partners, who were impressed by the innovative design and video integration. The boxes’ premium look and feel, achieved through precise PANTONE printing and matte lamination, reinforced Real Techniques’ reputation for quality and innovation.
The client praised the project for meeting all specifications and delivering a high-quality product. This project exemplified how combining traditional product presentation with modern video technology can create a unique and impactful marketing tool.