Radisson Video Boxes
Radisson Meetings required a unique and engaging way to present their brand’s capabilities to clients, leading to the creation of a bespoke video box sales presenter. This presenter was designed with a hinged shelf and featured a 7″ HD IPS screen, tailored specifically to fit the Rocket Book within an A5 landscape format.
With dimensions of L240mm x W190mm x D40mm, the box was not only compact but also highly functional, aligning perfectly with Radisson’s emphasis on professional and memorable experiences.
Strategic Design
The design of the video box was highly strategic, incorporating a hinged shelf that added both form and function. The Rocket Book was neatly stored beneath this shelf, ensuring a clean and organised presentation. On top of the shelf, important information was prominently displayed, along with a QR code for easy scanning.
This allowed recipients to access additional digital content quickly, further enhancing the interactive experience. The video box itself was printed in full colour with a matte lamination, giving it a premium feel that resonated with the Radisson brand.
Impactful Engagement Tool
The final product, produced in 1,200 units, was a powerful tool for Radisson Meetings to engage with their clients. The inclusion of 1,000 Rocket Books, printed in two colors, added a practical and memorable component to the presentation. The play/pause button on the video box provided a user-friendly interface, making it easy for recipients to view the video content.
This combination of cutting-edge technology and thoughtful design created a lasting impression, effectively communicating Radisson’s commitment to excellence in hosting meetings and events.